The Delicious One (sometimes referred to as TDO), Wienerschnitzel's mascot, has been featured in some of their advertising since 1999. The slogan, "The World's Most Wanted Wiener" is used in all of The Delicious One's commercials. Wienerschnitzel has not produced many The Delicious One commercials lately. The new commercials are more focused on describing their food products and are produced in live action.
Wienerschnitzel also uses the slogan "DERlicious" in their advertising, relating back to before the company dropped the "Der" from its name in 1977. Some other newer commercials use the slogan, "Hot Dogs are DER again!" along with the DERlicious logo.
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